Own a holiday home in Gstaad-Rougemont?
Gstaad-Rougemont concierge service: premium rental management and Airbnb concierge service
Our local team manages your short-term rental from A to Z: listing, dynamic pricing, guest welcome and cleaning. You maximise your rental income in the jewel of the Bernese and Vaud Alps, without the constraints of managing from afar.
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An example of a chalet we manage
Welcoming chalet under full management — the presentation standard we also apply in Gstaad-Rougemont.
Chalet managed from A to Z by our concierge service.
Your potential income
Annual income potential
Depending on the category and location of your property in Gstaad-Rougemont:
Standard category
Entry level
1- to 2-bedroom apartments in Saanen or on the outskirts, without an unobstructed view.
Estimate this profileCore of the market
Mid-range
High-standard apartments in the centre of Gstaad or family chalets in Schönried and Rougemont.
Estimate this profilePrestige
High end
Large chalets with 4 to 8 bedrooms — jacuzzi, fireplace, panoramic views and hotel-style services.
Estimate this profileThese ranges vary depending on the floor area, number of bedrooms, panoramic views and proximity to the Promenade and the ski lifts.
Why Gstaad-Rougemont
Why choose our concierge service in Gstaad-Rougemont for high-end rental management
The ultra-premium segment of the Alps of French-speaking Switzerland
Gstaad-Rougemont is no ordinary short-term rental market: it is the ultra-premium segment of the Alps of French-speaking Switzerland, with a wealthy and loyal clientele — international families, diplomats, regulars of the Palace — who return every year for Christmas, New Year, the Menuhin Festival or the EFG Swiss Open tennis. Our Gstaad-Rougemont concierge service is calibrated for this level of expectation: multilingual listings on Airbnb, Booking.com and VRBO, dynamic pricing aligned with the Saanenland's society calendar (festive season, Sommets Musicaux, summer festivals, autumn désalpes) and a standard of cleaning, linen and preparation worthy of a five-star hotel.
Two cantons, one cross-border expertise
The region's number-one peculiarity is its dual cantonal identity: Gstaad, Schönried, Saanenmöser and Saanen belong to the Bernese municipality of Saanen, while Rougemont, five minutes away by MOB train, is in Vaud. Tourist tax, declaration of overnight stays, municipal obligations: each side of the border has its own rules, which we manage daily for our owners. This cross-border expertise, combined with a local network of high-end providers (private chefs, chauffeurs, ski instructors), sets our Airbnb management in Gstaad and Rougemont apart from mere listing management — just as we deploy it for the international school clientele in Villars-sur-Ollon, on the other side of the Col du Pillon.
Lex Weber, tourist tax: compliance handled for you
Finally, renting out in the Saanenland and the Pays-d'Enhaut involves a demanding regulatory framework: Saanen and Rougemont both exceed the Lex Weber's 20% cap on second homes, scarcity of supply is structural, and the tourist tax must be collected and remitted under different arrangements in each municipality. Our rental management builds these obligations into the day-to-day running of your property: you receive your income while we handle compliance, declarations and the relationship with a clientele that demands absolute discretion and immediate responses, with a dedicated contact who knows the market from the Promenade to the Videmanette.
Gstaad-Rougemont in figures
Altitude
1,050 m – 3,000 m
Ski area
200 km
Clientele
International luxury
Golf
18 holes
Length of stay
5 – 7 nights
Our services
Our concierge services
Full property management (professional photos, optimised listings, multi-channel distribution)
Dynamic pricing based on the season, demand and events
Multilingual communication and personalised welcome with flexible check-in/check-out
Cleaning and maintenance carried out by trusted local partners
Detailed reporting: occupancy, income, reviews and areas for improvement
Gstaad-Rougemont: Alpine excellence
Gstaad is synonymous with understated luxury and exclusivity. The region offers a preserved natural setting, prestigious cultural events (Menuhin Festival, tennis), a varied ski area and Michelin-starred gastronomy. Rougemont, on the Vaud side, offers the same cachet with authentic village charm. The region straddles the cantons of Bern (Gstaad) and Vaud (Rougemont). Short-term rental is permitted in both cantons, with regulations specific to each municipality. We guide you through the procedures depending on your property's location.
Beyond skiing in the Glacier 3000 area and the Gstaad SuperPass, the region offers an exceptional range of activities: the Menuhin Festival of classical music, the Country Night, tennis at the Roy Emerson Tennis Weeks, hikes to Lac Retaud and the Diablerets Glacier, Gstaad's 18-hole golf course, polo, horse-drawn carriage rides through the village and the luxury spas of the grand hotels. Designer boutiques and Michelin-starred gourmet restaurants give Gstaad an ultra-premium positioning unique in Switzerland.
Why invest in short-term rental in Gstaad-Rougemont
Investing in short-term rental in Gstaad-Rougemont means accessing the most exclusive segment of the Swiss Alpine rental market. Unlike traditional letting, short-term rental allows for significantly higher rates thanks to the destination's ultra-luxury positioning — often 3 to 5 times the standard monthly rent over the winter season alone. Gstaad enjoys two strong seasons: winter with skiing and society events, summer with festivals and high-end nature tourism.
Gstaad-Rougemont's clientele is made up of wealthy international families, celebrities, diplomats and business people seeking discretion and excellence. This highly loyal clientele returns year after year, guaranteeing premium occupancy rates and stable income.
The short-term rental market in Gstaad is protected by the scarcity of supply and construction restrictions, creating a natural barrier to entry.
Photograph of one of the properties we manage
Our strengths
The strengths of our concierge service
Personalised welcome and flexible check-in
We adapt arrival and departure times to your guests' needs, whether they are families or groups of friends.
High-end linen and cleaning
Specialist local partners guarantee impeccable cleanliness and premium-quality bedding.
Proactive maintenance 24/7
Rapid intervention in case of a technical issue or unexpected event during the stay.
Local recommendations and experiences
We guide your guests to the resort's best slopes, restaurants and activities.
Investing in Gstaad-Rougemont
Investing in short-term rental in Gstaad-Rougemont: what you need to know
01Why entrust management to a concierge service?
The Gstaad market demands an impeccable level of service: VIP welcome with chauffeur, fridge stocked with local produce, 24/7 concierge, booking of private ski lessons and heliskiing. The ultra-premium clientele expects service on a par with a grand hotel, which requires expertise and a local network that only a specialist concierge service can offer. Managing prestige properties also involves coordinating with interior designers, caterers and luxury providers.
02What type of property rents best in Gstaad-Rougemont?
Large chalets with 4 to 8 bedrooms and panoramic views of the Bernese Alps are the most sought after, commanding rates of 2,000 to 8,000 CHF per night in high season. High-standard apartments in the centre of Gstaad or at the foot of the Rougemont slopes also attract an excellent clientele. A property with an outdoor jacuzzi, sauna, fireplace and high-end finishes is particularly prized. The Saanenland's traditional architectural style, with wood panelling and carved balconies, is a major asset.
03Example: a 5-bedroom chalet in Gstaad
A 5-bedroom chalet with a private spa, located near the Gstaad promenade and offering an unobstructed view of the mountains, can generate between 80,000 and 150,000 CHF in annual income. In the winter high season (December to March), rates reach 3,000 to 6,000 CHF per night. In summer, thanks to the Menuhin Festival and luxury tourism, occupancy remains solid with rates of 1,500 to 3,000 CHF per night. With professional high-end concierge management, this type of property regularly achieves 120 to 180 rented nights per year.
Regulations
Regulations, Lex Weber and tourist tax in Gstaad-Rougemont
Lex Weber and second homes
Saanen (BE) and Rougemont (VD) both exceed the 20% cap on second homes set by the Lex Weber: the construction of new "conventional" second homes has been frozen there since 2013. In practice, for an owner: properties benefiting from grandfathered rights (built or authorised before 2013) can be freely rented out short-term; more recent homes may be subject to a tourist-use designation requiring regular letting. This structural scarcity of supply also protects the rental value of existing properties. Before any purchase or letting, we verify the exact status of the property in the land register and with the relevant municipality — this is included in our free audit.
Tourist tax: two municipalities, two regimes
On the Bernese side, the municipality of Saanen's tourist tax ranges from 2 to 6 CHF per adult per night depending on the accommodation category (regulation in force from 1 January 2026); it is collected by Gstaad Saanenland Tourismus, with an annual flat-rate option for holiday apartments, and entitles guests to the Gstaad Card from the first night. On the Vaud side, Rougemont collects its own tourist tax under the municipal regulation, declared via the Pays-d'Enhaut Easycheck-in platform, which generates the Pass d'Enhaut for your guests (free public transport included). Our concierge service automates the collection, declaration and remittance in both regimes — you have nothing to do, and you stay compliant.
Registration and compliance
In Saanen, overnight stays must be declared to Gstaad Saanenland Tourismus, mandated by the municipality. In Rougemont, the canton of Vaud requires hosts to register with the municipality and keep a guest register; the municipality also publishes specific guidelines for owners who let via digital platforms. We keep these obligations up to date for every property we manage on both sides of the cantonal border, and we alert you if the regulations change.
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Launch the simulatorWhich area of Gstaad-Rougemont for short-term rental?
Gstaad village / Promenade
the heart of Alpine luxury, amid designer boutiques, grand hotels and Michelin-starred restaurants. High-standard chalets and apartments within walking distance of the Promenade achieve the highest rates in the region — it is the most in-demand sector during the festive season and major events.
Which area is your property in? Estimate your income in 2 min →
How our concierge service works
Our process begins with a free assessment of your property to estimate its rental potential. We then create an optimised listing with professional photos and a detailed description, distributed across all the major rental platforms. Our dynamic pricing system automatically adjusts rates based on demand and local events, maximising your income.
We handle complete booking management, including multilingual guest communication, guest screening and secure payments. In Gstaad-Rougemont, this includes the level of service expected by an ultra-premium clientele — chalet preparation before arrival, coordination with private chefs and chauffeurs, absolute discretion — as well as managing the two tourist tax regimes, Bernese and Vaud. After each departure, a professional clean is carried out and technical interventions are performed if necessary. Our 24/7 customer service provides ongoing assistance for guests and handles the unexpected. You receive detailed monthly reports covering income, occupancy rate, tourist tax remitted and guest reviews.
Free audit for your property in Gstaad-Rougemont
Our team provides a free estimate of your rental income by analysing the location, amenities and market demand.
Request my free auditReady to maximise your income?
By choosing our Gstaad-Rougemont concierge service, you are trusting a partner committed to optimising your returns while offering a high-end service to your guests. Contact us today to discuss your project and discover how our concierge service can make the difference.
Frequently asked questions
What returns can I expect in Gstaad-Rougemont?
Annual rental income in the Gstaad-Rougemont region ranges from 20,000 to 130,000 CHF. The destination's ultra-luxury positioning attracts a clientele with very high purchasing power, willing to pay premium rates for exceptional chalets.
Why choose a concierge service in Gstaad-Rougemont?
Gstaad-Rougemont attracts an ultra-premium clientele demanding impeccable service and absolute discretion. Our concierge service adapts its level of service to luxury expectations (private check-in, personalised concierge, coordination with private chefs or chauffeurs). We also handle the specific Vaud/Bern border situation (Rougemont vs Gstaad) and the different rental rules of each municipality.
What sets Gstaad-Rougemont apart from other resorts?
Gstaad is synonymous with understated luxury and exclusivity. The region offers a preserved natural setting, prestigious cultural events (Menuhin Festival, tennis), a varied ski area and Michelin-starred gastronomy. Rougemont, on the Vaud side, offers the same cachet with authentic village charm.
Is short-term rental permitted in Gstaad-Rougemont?
The region straddles the cantons of Bern (Gstaad) and Vaud (Rougemont). Short-term rental is permitted in both cantons, with regulations specific to each municipality. Saanen and Rougemont exceed the Lex Weber's 20% threshold for second homes: the construction of new second homes is frozen there, but this does not prevent the rental of an existing property. We guide you through the procedures depending on your property's location.
How much does a concierge service cost in Gstaad-Rougemont?
Our commission is 25% of the net amount, after platform fees, transactions and cleaning. No fixed fees, no commitment: you can stop at any time. For luxury chalets (>500 CHF/night) we offer an additional layer of concierge services billed separately (private shopping, pre-arrival preparation).
What are the short-term rental rates in Gstaad-Rougemont?
A 1- to 2-bedroom apartment starts at 300-400 CHF per night in low season and can reach 800-1,200 CHF during the festive season. A 4-6 bedroom chalet ranges from 2,000 to 8,000 CHF per night depending on the standard. Luxury chalets with a spa and hotel-style services exceed 15,000 CHF per night during the festive season.
How does the tourist tax work in Gstaad-Rougemont?
Two regimes coexist. In Saanen (Gstaad, Bernese side), the tourist tax ranges from 2 to 6 CHF per adult per night depending on the accommodation category; it is collected by Gstaad Saanenland Tourismus and entitles guests to the Gstaad Card from the first night. In Rougemont (Vaud side), the tax is collected according to the municipal regulation and declared via the Pays-d'Enhaut Easycheck-in platform, which generates the Pass d'Enhaut for your guests. Our concierge service automates the collection, declaration and remittance in both regimes.
What is the best period to rent out in Gstaad-Rougemont?
The winter season (mid-December to early March) accounts for 60-70% of annual income, with a peak around Christmas, New Year and the New Year's Eve Concert; Swiss and international school holidays represent the demand peaks. Summer festivals (Menuhin Festival Gstaad, EFG Swiss Open Gstaad tennis, Sommets Musicaux) generate highly profitable secondary peaks. Autumn (désalpe festivals) remains an attractive niche for Swiss guests and hikers.
What type of property works best in the region?
High-standard chalets with 4 or more bedrooms, a jacuzzi, a fireplace and panoramic views are the most sought after. Gstaad's clientele looks for excellence: fine materials, high-end amenities and privacy.
How do you manage rentals during the Menuhin Festival or the Gstaad tennis?
These events (July-August) create targeted but recurring demand. We apply a 3-5 night minimum to filter out unprofitable short bookings, adjust rates to +60-100% two months in advance, and suggest owners include additional services (transfers, ticketing) to increase perceived value. Visibility on Booking.com is a priority for these events (business clientele).
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